Wine Fundraising FAQs

What is a wine fundraiser?

A wine fundraiser is a fundraising model where schools, sports clubs and community organisations sell wine to their supporters instead of running a traditional donation drive.

At Vinate, we supply the wine, your organisation sells to your community online, and you keep a set profit per case, with zero upfront cost or risk.

How does a wine fundraising campaign work?

Wine fundraising gives Australian schools, sports clubs, and community groups an easy way to raise funds.

Supporters simply order six-packs of premium wine online, and your organisation earns a set profit on every case sold.

Are there any upfront costs or minimum order requirements?

No, there are zero upfront costs or financial commitments to start a wine drive. You won't need to buy stock in advance or hold any inventory; your supporters simply order directly during the campaign window.

How are orders paid for and delivered to supporters?

Supporters pay securely online through your campaign’s custom store page using standard payment methods. Orders can be delivered directly to individual supporters' homes Australia-wide or consolidated for pickup at your chosen collection point to save on shipping.

How does wine fundraiser pricing compare to traditional fundraising?

Wine fundraising typically returns a significantly higher profit margin than traditional fundraisers.

With Vinate, your organisation keeps a bigger portion of every sale and supporters get real value in return, paying a fair price rather than an inflated price.

How long does a typical wine fundraising campaign run?

Most campaigns run for 2–4 weeks, though timelines are flexible depending on your organisation's goals. Shorter campaigns tend to create urgency, while longer ones give supporters more time to order.

Do we need a liquor licence to run a wine drive?

In most Australian states, community groups, schools and not-for-profits running a wine drive don't need their own liquor licence, as long as all orders and payments are processed through a licensed wine merchant. We handle all payment processing under our own licence, so you're covered.

Who is allowed to purchase wine through a fundraiser?

Only supporters aged 18 and over can purchase wine, in line with Australian liquor licensing laws. Age verification is required at checkout.

Are these real, known wine brands?

Yes, every wine we offer is a real, recognisable label, not a generic, private label or home-brand wine created just for fundraisers. We work directly with winemakers to source genuine, quality wines at a great price, so your supporters are getting a bottle they'd be happy to buy anywhere.

How do you keep the prices low for our supporters?

We cut out the middleman and source directly, ensuring your community gets the best deals on great wine without any inflated retail markups.

Can our organisation choose which wines are on offer?

Yes, organisations can select from a range of red and white to suit their supporters' preferences before the campaign goes live.

Let's help your organisation hit its fundraising targets faster

Call or email us and let's craft your campaign together.